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21 An analysis of previously confidential tobacco industry documents found that tobacco companies have been targeting specific sub-groups of women since at least the 1970s, including military wives, inner-city minority women, and older discount-sensitive women

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The marketing of e-cigarettes as a healthy alternative to c-cigarette smoking is associated with increased use of e-cigarettes among younger adolescents and current smokers who believe that e-cigarettes are not harmful 13,14,15,16,17